If you’ve followed DoSayGive over the past ten years, then you know we provide incredibly detailed guides by category to this Nordstrom Anniversary Sale. Our goal is to show you the absolute best finds in the sale to save you time so you don’t have to browse through the thousands of items. If you want to know what are the strategic things to buy – things you are going to buy anyway but can get on sale during the sale – keep scrolling because we rounded up 10 great buys below!
The sale is now open to ICON and Ambassador Nordstrom cardholders. Influencer cardholders can shop tomorrow and the sale opens to the public on July 18th!
Top 10 Buys in the Anniversary Sale Each Year!
So what are the best things to purchase during the Nordstrom Anniversary Sale? Think about what you are going to buy anyway as far as back to school, fall essentials, and upcoming birthday gifts. It’s a great time to go ahead and shop holiday gifts as well! Be a savvy shopper by saving up to 40% off!
Athletic Shoes
Shop for shoes for the whole family with brands like HOKA, Asics, New Balance, On Cloud and Nike in the sale. See our men’s shoe picks here and our children’s picks here. For our teen boy picks click here.
Designer Denim
The sale is a great time to buy designer jeans at a discount! MOTHER jeans are a reader favorite and there are several in the sale including Pistola, Veronica Beard and more!
Winter Coats
No one likes paying full-price for nice coats which is why even though it’s summer, it’s strategic to purchase coats for the whole family during the Nordstrom sale! Brands like Barbour, Vince and Frank and Eileen tend to sell quickly. See our favorites for women here. And browse our men’s favorites here.
Athleisure and Workout Attire
Don’t miss the cute tennis skirts and dresses in the sale! We rounded up our favorites here.
Pajamas For the Whole Family
The sale is a great time to refresh the pajama drawer. The Moonlight Pajamas are so comfy and come in several colors! They come in long and short sets — and make great gifts, too. Teens love them as well. Children’s pajamas parents have to buy anyway so why not buy on sale, too!
Gifts! Gifts! Gifts!
There are so many great gifts in the sale! Stock up for birthday, hostess, thank you and Christmas gifts. We love the foot massager (always a popular Christmas gift), the totes, the luggage sets, the candles and more. See all our favorite sale gifts to stock up on here. And our favorite jewelry and accessories in the sale here.
Back to School Clothes and Shoes
Shoes, clothes, socks, coats, and more! Get them ready for back to school. Children’s clothes and shoes we love our linked here. We LOVE the items we found for teen boys this year (not always that way) and there are so many cute things for teen girls, too!
Luxury Hair Care and Beauty
If you use high end brands like Oribe, Necessaire, Salt & Stone, it’s a good idea to save big in the Nordstrom Anniversary Sale. Or if you have been wanting a high end beauty tool, the sale is the place to get it! The Dyson Airwrap is a great deal and this is the lowest price T3 has ever offered on this similar hair tool.
Undergarments for the Whole Family
Bras are expensive, but we need them so why not buy on sale? It’s also a great time to stock up on underwear and socks for the whole family. Bombas are in the sale, too! Check out men’s underwear on sale here and children’s here.

Top-Rated Baby Gear
If you are buying it anyway, might as well buy on sale! Check out our favorite deals here. The Doona is always a good buy as is the Nanit.
Shop all our picks on our SHOP My Page! Our detailed master guide is coming tomorrow!
When can you shop the sale?
Now: Everyone can preview items on sale! If you create a Nordstrom.com account you can “save” items you love to your wishlist for easy shopping when the sale opens.
July 14: Early Access for Icon Cardholder Status.
July 15: Early Access for Ambassadors Cardholder Status.
July 16: Early Access for Influencer Cardholder Status .
July 18: Sale opens to the public!
August 6: Sale ends.
Log in to your Nordstrom.com account to check your level!
How to prepare now:
Prepare for your Nordstrom Anniversary Sale shopping by logging into your Nordstrom account (or create a new one) and save sale items to your “wishlist” for easy shopping once the sale opens. (Items in the sale will have a yellow “Anniversary Preview” sign under the product name.)











I can’t wait for this sale. You always have the best intel. Thank you!
Thank you!
Awesome blog post! I’d love to buy myself some new shoes form there.
You should!
Best sale ever!
Yes it is! I didn’t realize it why everyone was making a big deal about it until about three years ago. Then I “got” it! Truly has saved us so much money in things we would buy anyway!
Best sale ever! Love your tips!
Love shopping this sale! Looking forward to seeing your picks!
Me too! Sale strategy is so much fun for me. I’ve perfected it over the years and love sharing it with my readers!
I am not sure how to enter the giveaway.
Sorry the entry form disappeared for a bit. It’s back up!
I love the Zella leggings! And I always stock up on bras and panties, work clothes for my husband and back to school shoes for my kids. I look forward to seeing what you recommend!
Oh yes! Those are always in the sale, too, and such a good buy!
What time does store open? And what time can you start shopping online? All on July 12 of course! 🙂
The stores open at 10 am. And in the past you can start shopping online after midnight.
no entry form now
I’m assuming you are Icon or Ambassador level and will be able to post your recommendations by Thursday, July 11…love your recommendations, they totally drive my shopping habits 🙂
I can’t wait!
I can’t waiting to hear from nordstroms about the Anne sale that I’ve attended for 20 years & finally went online to find out the sale started a week or so ago. Very disappointed.
It has not started yet!
What is the tan sweater you are wearing in that picture? Love it!
It is the Nordstrom cashmere brand and it is so nice! Here are the ones on sale this year: https://rstyle.me/+uq4qYl8fSSOqcmZ6WGkZJQ