10 Best Buys in the Nordstrom Anniversary Sale Every Year

10 Best Buys in the Nordstrom Anniversary Sale Every Year!

Nordstrom Anniversary Sale

Everything You Need to Know About the Nordstrom Anniversary Sale

The biggest and best sale of the year officially starts this week for Nordstrom cardholders! Even if you don’t have a Nordstrom credit card you can save things to your wishlist when the card opens to the public. This is a sale to shop for things you’d normally purchase anyway but at a discount of up to 40% off. In other words, strategic shopping! Today we are sharing 10 great buys in the sale every year — think wardrobe staples, back to school items, gifts (yes, even Christmas gifts!), and more. Scroll to the bottom of the post to see when you can shop!

If you’ve followed DoSayGive over the past eight years, then you know we provide incredibly detailed guides to this amazing sale. Our goal is to show you the absolute best finds in the sale to save you time so you don’t have to browse through the thousands of items. Make sure you subscribe to DoSayGive emails to get detailed sale guides sent straight to your inbox

Top 10 Buys in the Anniversary Sale Each Year!

So what are the best things to purchase during the Nordstrom Anniversary Sale? Think about what you are going to buy anyway as far as back to school, fall/winter clothes, and upcoming birthday gifts. It’s a great time to go ahead and shop holiday gifts as well! You can buy so much of this in the sale and be a savvy shopper by saving up to 40% off!  

Athletic Shoes:

This year Nike, Adidas, and Ons are included in the sale! Women’s, men’s, and children’s shoes are great to shop in the sale. 

Women's On Sneakers
On Cloudswift sneakers are the best and are rarely on sale!
Men's On Sneakers
Grab a new pair of On sneakers for your husband or father, too!
Women's AirMax Nike Sneakers
Love the color of these Nikes! Would be a great gift for teen girls!
Children's Adidas Sneakers
These children's Adidas come in sizes for toddlers up to big kids!


Popular Winter Coats and Fleeces:

I don’t like paying full-price for these brands, so I love when I find them in the Nordstrom sale! Brands like Barbour sell quickly. 

Quilted Coat
Love how versatile this quilted coat is! Great for errands and weekends!
Puffer Coat
Now is the best time to stock up on high-end brands like Barbour!
Wool Coat
A timeless wool coat is such an investment piece (and nearly 50%)!
Quilted Jacket
Another classic Barbour jacket you'll wear every season!


Undergarments for the Whole Family:

Every year my favorite bra is on sale during the sale. (Sizing note: I go up two cup sizes in this bra.) Bras are expensive, but we need them so why not buy on sale? It’s also a great time to stock up on panties. I bought these one size fits all panties last year and I am hooked. They don’t show lines! 

Women's Underwear
Now is the best time to buy a few new undergarments!
Girls Hipster Briefs
Lots of good deals for children, too. Great for back to school!
Tommy John Briefs
These Tommy John briefs are always a favorite for men!
Natori Bra
Natori bras are rarely on sale in neutral colors. Comfortable for every day!
Boys' Boxer Briefs
A 3-pack of boys' briefs for just $12. You can't beat that price!
New shapewear is essential for fall events! Spanx is the best!
Strapless Bra
The most comfortable strapless bra that actually stays put!
Bombas Socks
So many good deals on Bombas this year for men and women!


Back to School:

Shoes, clothes, socks, coats, and more! 

Girls Boden Dress
Love all the Mini Boden clothing items in the sale this year!
These jeggings go with everything! Stock up for school and fall events!
Nike Shorts
Buy now and save to give as a gift or stocking stuffer at Christmas!
Nike Velcro Sneakers
So many great back to school shoe options! Kids love these Nikes!
Rain Jacket
So darling and perfect for cool days!
Hydroflask Water Bottle
Teens love these! Such a fun color!
Love all the cool sneakers in the sale this year!
Don't forget to stock up on socks, too!


Athletic Outfits:

Zella, Alo and Bombas are included in the sale!

Outdoor Voices Tennis Dress
Upgrade your court attire! Lots of cute athleisure!
Zella Tee
This Zella tee is a reader favorite each year!
Alo Tennis Skort
This Alo skort is so cute and pleated in the back!
Zella Joggers
These Zella joggers always sell out fast!
Zella Joggers
Upgrade his lounge wear with new joggers.
Workout Tee
Moisture-wicking and made with stretch!
Zella Shorts
Such a steal on these workout shorts!
For the golfer! Buy and save for the holidays!



The Moonlight Pajamas are so comfy and come in several colors! They come in long and short sets — and make great gifts, too. Teens love them, too. 

Girls' PJ Set
Darling girls' PJs so she'll be extra cozy this fall!
Barefoot Dreams Cardigan
This is the softest cardigan you'll ever feel!
3-Piece Set
Love this pretty blue ribbed set for nighttime and lounging!
Moonlight PJ Set
Great price on these pajamas, and lots of colors to choose from.



There are so many great gifts this year in the sale! We will do a full roundup in our complete sale post but check out these: 

Nest Candle Set
A great break-apart gift for friends or hostesses!
Barefoot Dreams Blanket
A favorite every year! Love this color, too.
Jewelry Travel Case
A great gift for friends or teen girls!
Volcano Jar Candle
Keep these on hand for on-the-go gifting!
Pura Smart Diffuser Set
Another great gift to save for Christmas!
Apron and Feeding Mat
Such a cute gift for a little one!
Sugarfina Candy Set
Such a fun gift for a little one! Or a hostess!
Voluspa Candle Set
$22 for the set! Great for teachers!


Baby Gear:

I bought our NUNA car seat in the sale several years ago and am so glad I did! The popular Doona car seat is in the sale, too!

NUNA Infant Carseat
This carseat has 5-star ratings!
Supergoop Set
My favorite sunscreen for my family.
Thule Double Stroller
So excited to see UPPAbaby in the sale!
Doona Carseat & Stroller
The carseat/stroller combo is a cult favorite!


Luxury Items:

If some luxury items are on your wishlist check out things like diamonds, cashmere and designer brands on sale. 

Dyson Airwrap Set
For the beauty guru! A splurge that's worth it!
Simplehuman Sensor Mirror
The best makeup mirror to keep on your vanity!
Moccamaster Coffee Brewer
I have this coffee maker and LOVE it!
Wine Preservation System
Save this to gift your boss this holiday!


Designer Denim:

The Nordstrom Anniversary Sale is a great time to buy designer jeans at a discount! MOTHER jeans are my favorite and there are several in the sale! 

Madewell Straight Denim
The best everyday jeans, and under $100.
Mother Frayed Jeans
My favorite jeans that I've ever worn!
AG Straight Jeans
Upgrade your denim for fall with a new cut!
Wit and Wisdom Skinny Jeans
Under $50 jeans! Perfect for teens!


When You Can Shop the Sale:

July 3: Everyone can preview items on sale! If you create a Nordstrom.com account you can “save” items you love to your wishlist for easy shopping when the sale opens!

July 11: Early Access for Icon Cardholder Status (Check your status by logging on to your Nordstrom.com account)

July 12: Early Access for Ambassadors Cardholder Status

July 13: Early Access for Influencer Cardholder Status 

July 17: Sale opens to the public!

August 6: Sale ends

Log in to your Nordstrom.com account to check your level!

How to prepare now:

Prepare for your Nordstrom Anniversary Sale shopping by logging into your Nordstrom account (or create a new one) and save sale items to your “wishlist” for easy shopping once the sale opens. (Items in the sale will have a yellow “Anniversary Preview” sign under the product name.)


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23 thoughts on “10 Best Buys in the Nordstrom Anniversary Sale Every Year!

    1. Yes it is! I didn’t realize it why everyone was making a big deal about it until about three years ago. Then I “got” it! Truly has saved us so much money in things we would buy anyway!

    1. Me too! Sale strategy is so much fun for me. I’ve perfected it over the years and love sharing it with my readers!

  1. I love the Zella leggings! And I always stock up on bras and panties, work clothes for my husband and back to school shoes for my kids. I look forward to seeing what you recommend!

  2. What time does store open? And what time can you start shopping online? All on July 12 of course! 🙂

  3. I’m assuming you are Icon or Ambassador level and will be able to post your recommendations by Thursday, July 11…love your recommendations, they totally drive my shopping habits 🙂

  4. I can’t waiting to hear from nordstroms about the Anne sale that I’ve attended for 20 years & finally went online to find out the sale started a week or so ago. Very disappointed.